What is Voice SMS?

Voice SMS is a tool that converts written text into automated voice calls, mostly used by businesses for marketing purposes. (Example: In election time, we receive voice SMS which makes us aware about to whom we have to vote)

In simple words, Voice SMS is automated calls that contain recorded messages to spread awareness about any topic for brand promotion, lead generation, driving conversion rates, etc.

Advantages of Voice SMS

1. Higher Engagement:  Voice SMS is a powerful strategy that helps to generate traffic, increase leads and conversion rates, and drive customers to our website, people tend to listen to a message rather than read it.
2. Personalization: In Voice SMS, businesses can easily customize their message according to their target audience in their preferred language, it will also be helpful for those who cannot read or write, so they simply understand by listening to the voice message.
3. Clarity and Tone: Voice SMS offers proper clarity of the message and its context; the message tone makes a big impact on the listener’s mind and influences them to listen to the message properly. Voice SMS helps add a human/personal touch to build strong relationships with customers.
4. Accessibility: Voice SMS is accessible by those who are not able to read and write and also accessible to people with visual impairments, it allows businesses to target a wide audience to promote their brand.
5. Improves Productivity: Voice SMS helps businesses to improve their productivity: –

• By freeing up their staff’s time to call and aware people of their services, in the meantime, staff focus on the other tasks.
• By sending Bulk communication at a single time to a large audience which improves efficiency and also provides 24/7 availability by sending voice SMS to the audience even after working hours.

6. Versatile Applications: Voice SMS is the most convenient way for businesses because of its versatile nature used for various purposes such as marketing campaigns, emergency notifications, brand promotion, spreading information, customer surveys, event promotions, and many more.

Nowadays, voice SMS are very impactful method to promote any goods and services of any brand. it helps to create customer engagement, generate traffic, and to spread awareness about the brand. it is a versatile application of voice SMS like bulk communication, etc. Voice SMS is a very convenient technique used by businesses because it is accessible to those also who are suffering from any disabilities or are not known with the technology. In the context of digital marketing, it is the most common and suitable marketing tool for business growth in a dynamic environment.